Make the drop feel worth the trip
Turn the collection, store inventory and a distinct point of view into images, email, articles and campaign creative.
Retail and boutiques
AI marketing for retailers.
Make the next drop feel like an occasion.
Goosy gives an independent retailer the campaign work, product page and customer rhythm that bring people in and keep the brand on their minds.
Worth a closer look.
More of the work that grows your business.
Send shoppers to what is in stock
Use Shopify’s location-level inventory to keep the collection page and in-store invitation focused on pieces shoppers can still find.
Carry the collection forward
Use Grow for the customer list, email and follow-up after a collection page or store event starts a conversation.
See the possibilities · Marigold Supply
Independent home and lifestyle boutique marketing example
A colorful tableware drop with a reason to visit in person.
Marigold Supply has a new run of playful tableware and wants the Saturday shop visit to feel like part of the collection. The campaign makes the pieces easy to imagine at home, gives customers a reason to see them in person and keeps the invitation coherent from first post to store visit.
Made to catch the eye.
Another boutique example: Little Fern’s short invitation puts a person behind the collection.
In this clip
Your home, with a little more you. Come find your next favorite thing at Little Fern.
Collection page
Set the table your way
Colorful plates, bright linens and small things that make the everyday table feel less everyday. See the new Marigold Supply collection in store this Saturday.
A little more color for the table
The new tableware is in at Marigold Supply. Come see the stripes, shapes and small surprises that are ready for Saturday’s store visit.
Store-event post
Saturday, set the table
Drop by for new tableware, styling ideas and a bright start to the weekend. The doors open at 10.
Original marketing example
From Shopify stock to a store visit
- 01
Read the Shopify stock update
When Shopify updates stock for the collection, start with the store location and the pieces still available for the drop or Saturday event.
- 02
Make the collection world
Create product images, email, social and a collection page that make the available pieces feel recognizably yours.
- 03
Deliver a useful shopping route
Send shoppers to the collection page or store-event invitation with location, hours and the product story they came to see.
- 04
See the collection travel
Track collection visits, store-event responses and product questions, then use Grow to keep interested customers close to the next drop.
Marketing for the work on the shelf and beyond it
Goosy connects product storytelling, retail reach and the customer relationship around each collection moment.
A few things you might be wondering.
Can Goosy use Shopify inventory for a collection campaign?
Yes. Shopify inventory can keep the collection story grounded in what is available at the right location while Goosy creates the email, creative and discovery path around it.
Does retail marketing have to be only online?
No. The same campaign can invite a customer to a store event, collection page, product conversation or another useful next action.
What happens when a featured piece sells through?
The team can shift the page, email and store invitation to the pieces still available, then keep the collection story moving without sending shoppers toward an empty shelf.
How can we continue after a customer responds?
Grow is Goosy’s optional CRM add-on for email marketing, customer conversations and the work that brings people back.
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